M&M's Drops Blue and Brown Colors

M&M’s is ditching artificial dyes starting August, but that means goodbye to blue and brown candies — a tough call since recreating those hues naturally was too pricey and complex. After years of effort, they’ve nailed red, yellow, orange, and green, but blue’s stubborn pigment and brown’s reliance on blue made it impossible. Executives called it their toughest project ever. No purple or pink swaps, no three-color compromise — just four colors for now. Classic M&M’s won’t vanish; naturally colored versions are online, with all six original colors set to return by 2028. This follows a 2016 pledge they once backed off from — and comes as health officials push for cleaner ingredients. Other Mars brands like Skittles and Starburst are already offering natural versions online, with full rollout still underway. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/1fc3a9a2ad53e344