Market View: Is investment in the football industry starting to heat up in the post-pandemic era?

Manchester United has gained attention from investors in the past week after billionaire Elon Musk’s joke about buying the club. Concurrently, British billionaire, Jim Ratcliff also showed interest in buying the Red Devils. Whoever owns the club is expected to invest in the restoration of the club's former glory. Is investment in the football industry starting to heat up? On Market View today, financial presenter Chua Tian Tian speaks to James Walton, Deloitte Southeast Asia Sports Business Group Leader to find out more.  Highlights: 01:24 : What is the revenue growth in European football in the past year? 03:13 : Which football clubs or league are the main contributor to the growth? 06:11 : How can leagues secure broadcasting rights in Asia to help boost revenue? 07:25 : What is the football investment landscape now? 11:30 : What is the outlook of European football in the upcoming season?  See omnystudio.com/listener for privacy information.