Marketplaces: a nova onda do e-commerce #01

What this episode covers

No último ano o e-commerce brasileiro registrou um crescimento de 27%, atingindo um faturamento de R$ 161 bilhões em 2021. Um dos grandes responsáveis por esses números são os marketplaces. Apesar de ser um sucesso recente no Brasil, os marketplaces já estavam consolidados há muito tempo nos EUA e em outros mercados do hemisfério norte. Você pode não entender o termo marketplace, mas certamente faz compras nessas plataformas! Ao longo desse podcast nós falamos sobre o crescimento das vendas online e a projeção para 2022, a importância de estar dentro das principais plataformas de venda, dicas para negócios e outras informações muito relevantes para quem quer crescer no meio digital! Integrantes do episódio: Marcos Alberto (@marcosalberto_), Wilfred Kalleby (@wilfredkalleby), Ricardo Gomes (@ricardo.gomes.play) e Bianca Rossignoli (@biarossignoli). Acompanhe a Place no instagram: @place2u.marketplace

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Podcast - Ash + Lime ASH + LIME PLACECAST is a conversation about how we think about—and reinvent—our towns and cities. We interview a wide variety of individuals on the cutting edge of the industry. Placecast City-REDI, University of Birmingham Welcome to Placecast, a Local Policy Innovation Partnership Hub production based at the University of Birmingham.Placecast is essential listening for those keen to explore the ins and outs of knowledge mobilisation for influence in central and local government, based on the view that it is only through animating the power of place-based leadership that the wicked problems of 2026 can become more manageable. Whether you're a researcher, citizen scientist, an activist, a professional working within the public sector, a civil servant, politician, analyst or entrepreneur we think that it is through our networks that most solutions can be assembled, tested, and the learning shared before we go again and that universities can act as the repositories and observatories of these efforts. We are based in City-REDI and rooted in the LPIP programme funded by the ESRC and Innovate UK.This podcast aims to highlight knowledge and evidence-based ways of working

Frequently Asked Questions

How long is this episode of PlaceCast?

This episode is 47 minutes long.

When was this PlaceCast episode published?

This episode was published on February 9, 2022.

What is this episode about?

No último ano o e-commerce brasileiro registrou um crescimento de 27%, atingindo um faturamento de R$ 161 bilhões em 2021. Um dos grandes responsáveis por esses números são os marketplaces. Apesar de ser um sucesso recente no Brasil, os marketplaces...

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