Mastering Product Strategy With Melissa Perri, Author of Escaping the Build Trap

In today’s episode, Melissa pulls back the curtain on what product strategy really is (and isn’t), how to scale high-performing teams without losing focus, and the biggest mistakes PMs make when balancing user needs and business goals.This is a masterclass for PMs at every stage who want to excel at rethinking roadmaps, avoiding execution traps, and building products that drive measurable outcomes — not just features.Agenda:Are You Stuck in the "Build Trap"? Here’s What It Means — 00:00:14Founder Mode: Why It’s a Double-Edged Sword — 00:07:58The Science Behind Crafting a Winning Strategy — 00:13:17Company vs. Product Strategy: What Most PMs Get Wrong — 00:21:34What Really Defines Product Strategy? — 00:29:34The 5 Layers of Strategy Every PM Must Master — 00:33:18Empowering Teams: The Secret to Unlocking Their Full Potential — 00:39:26From Tactical to Strategic: A Roadmap for Junior PMs — 00:48:11How to Create Game-Changing Initiative Lists as a PM — 01:02:41Why PMs Are Losing Their Seats at the Figma Table — 01:09:36Prioritization Perfected: Mastering the Cost of Delay Concept — 01:18:29The Untold Truths About Product Operations — 01:23:22Scaling Up? Beware of These Common Team Mistakes — 01:32:15“Product Kata”: The Iterative Framework That Drives Success — 01:35:59Keeping Up With the Rapid Evolution of Product Management — 01:43:41How to Land Your Dream PM Job: Proven Advice That Works — 01:52:23Behind the Curtain: A Business Breakdown You Need to Hear — 02:02:59Brought to you by:Enterpret: Transform customer feedback into product growth with custom AIAnvil : The fastest way to build software for automating documentsDovetail: The Fastest Way to Understand Your CustomerWhere to find Melissa:LinkedInOnline training & courseWebsiteTo advertise in the podcast, email productgrowthppp at gmail dot com.We have some great podcasts coming from Colin Lernell, Andrew Capland, and Ramli John. I’m so excited to share them with all of you. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.news.aakashg.com/subscribe