Maximizing BDR Success with Dave Kart
First published
05/10/2023
Genres:
business
Listen to this episode
Summary
In this episode, we interview Dave Kart, who shares insights into his successful BDR team, management approach, and Maxio's buyer persona. Dave highlights the importance of a supportive culture, clear expectations, and continuous training for BDR success. He emphasizes open communication, empowering team members, and maintaining work-life balance in his management style. Gain insights into Maxio's buyer persona and how tailoring messaging to address the pain points of mid-to-large technology enterprises, focusing on CTOs and IT Directors, can effectively engage your audience. Don't miss this opportunity to learn the secrets behind BDR success – tune in now! WHAT YOU’LL LEARN Building a High-Performing BDR Team Effective Management Approach Understanding Your Target Audience QUOTES “So it's very important, you know, especially on a phone call to establish that credibility to establish that trust and ask for permission that's one of the things that we talk a lot about is in terms of where we're interrupting, you know, whatever was going on in that person's world at that point in time,and, so we wanna be concise, we wanna get to the point we wanna have that crisp and clear message.” - Dave Kart [11:25] “It's more about like handling those objections, making sure people have, the knowledge, to go deep and ask the right questions.” - Dave Kart [13:14] “But the BDR role is a great place to just own like general sort of business acumen skills. And so we encourage BDR, to explore opportunities outside of just that traditional like BDR.” - Dave Kart [37:00] TIMESTAMPS [0:00] - Meet Dave Kart [4:50] - Dave’s experience managing BDR teams [8:45] - Changes in the sales development world [16:35] - Maxi’s persona and how he targets it [26:26] - How Maxi’s runs his BDR team [32:43] - Maxi recipe to success with BDR’s [42:16] - Connect with Dave CONNECT Dave’s LinkedIn CIENCE on LinkedIn CIENCE on Facebook CIENCE on Twitter CIENCE on Instagram Learn more about your ad choices. Visit megaphone.fm/adchoices
Duration
Parent Podcast
Enterprise Sales Development (CIENCE)
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Description: Eric Quanstrom takes a break from hosting duties and sits in the guest seat in this episode of Enterprise Sales Development podcast. Eric is the CMO at CIENCE and talks about enterprise sales development from his perspective. He shares what makes hyperspecialization worthwhile and why CIENCE redirected itself around that idea. He also discusses how he manages a large group of SDRs and how he set up CIENCE to handle the constant turnover. Listen as he shares three important questions to ask in a sales pitch. WHAT YOU’LL LEARN What is CIENCE and what is unique about it What makes hyperspecialization worthwhile and why CIENCE has redirected itself around that idea What trends is Eric seeing across the industries and where he thinks things are going in the next three to five years What the LinkedIn channel brings to the table What Eric thinks of when he thinks enterprise sales development What type of considerations people don't think about with a large group of SDRs and how Eric has set up CIENCE to handle constant turnover at that position What he has done to boost CIENCE’s online presence and branding What it means to think like an enterprise What is a buying group and how it’s becoming more relevant these days Three important questions to ask in a pitch QUOTES “When you have brand familiarity, you have a lot. There’s a huge difference between, in preference and reciprocality that comes with familiarity.” -Eric Quanstrom [13:41] “Most prospects are, what I would argue and we teach and train this all day long at CIENCE, they’re self-interested above all else, and that’s not a bad thing. It’s not a pejorative concept. Self-interest is what drives most people to actions.” -Eric Quanstrom [14:22] “I would also say that we’ve worked our asses off to build a culture and a business that people want to be at.“ -Eric Quanstrom [27:51] “Every interaction that we have with our organization is first fronted by an SDR. Period. Full stop. End of story.” -Eric Quanstrom [31:09] “If I know what somebody is worried about, is concerned with, what their goals are, what they want to achieve, what bugs them, what their discomforts are, like that’s all persona level data that I can use to further my engagement cause with that individual.” -Eric Quanstrom [46:00] TIMESTAMPS [00:01] Intro [00:44] Meet Eric [01:46] What is CIENCE and what’s unique about it [04:11] Hyperspecialization [08:24] Trends in the industry [12:29] The LinkedIn channel is worth to pursue [16:31] What you’re selling is a meeting [19:50] Two ways to think of enterprise sales development [22:56] Managing a large group of SDRs [30:03] CIENCE’s online presence and branding [34:22] Thinking like an enterprise [39:12] Buying groups, personas and ICPs [48:59] Three important questions to ask in a pitch [50:56] The gap between sales, sales development and marketing [56:05] Eric’s next pet project RESOURCES Outliers: The Story of Success by Malcolm Gladwell Flow: The Psychology of Optimal Experience by Mihaly Csikszentmihalyi Fish With a Spear, Not a Net: Engagio's Jon Miller Talks Account-Based Marketing on Marketing Smarts Inc. 5000 Fastest Learn more about your ad choices. Visit megaphone.fm/adchoices
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Description: In the latest episode of the Enterprise Sales Development Podcast, we had an insightful conversation about the present landscape and the anticipated future of sales development with our esteemed guest, Joel Stevenson, the CEO of Yesware. Throughout our discussion, we delved deep into various subjects, including the rich history and the projected future trajectory of sales development. We also touched upon the inherent challenges associated with pricing and effectively monetizing a SaaS product in today's competitive market. A significant portion of our conversation was dedicated to understanding the profound impact of AI tools on the sales development arena and how they are reshaping the way businesses operate. Furthermore, we explored the prevailing trends in the B2B SaaS sales sector. One of the key takeaways from our discussion was the undeniable importance of personalization in sales pitches and the pivotal role of building genuine relationships with potential clients. Tune this episode for great insights from the best! WHAT YOU’LL LEARN Current state of sales development The impact of AI in the sales development space The importance of personalization in B2B SaaS QUOTES “If we annoy the shots of the buyers so much that they invest very heavily in defense mechanisms that's bad for everybody.” - Joel Stevenson [15:33] “I think now there's an opportunity for sales people to up their game and just be better.” - Joel Stevenson [25:13] “I hate to say it, but it almost seems like we've passed through the golden age of marketing measurement” - Joel Stevenson [32:26] TIMESTAMPS [0:00] - Meet Joel Stevenson [6:10] - Sales trends [14:33] - Current state of sales development [26:07] - How AI affects the sales development space [36:11] - Joel opinion on how to approach sales in the saas market [44:50] - Connect with Joel CONNECT Joel's LinkedIn CIENCE on LinkedIn CIENCE on Facebook CIENCE on Twitter CIENCE on Instagram Learn more about your ad choices. Visit megaphone.fm/adchoices
Explicit: No
Empowering Sales Development with AI and Success Secrets: A Conversation with Nick Kennedy
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