Michael Cioni on Entrepreneurship, Technology, & His New Venture

In this episode, we welcomed workflow technology expert and entrepreneur, Michael Cioni. Michael has launched or played key roles at companies such as Plaster City Digital Post, Light Iron, Frame.io and Adobe — and is now building a brand-new startup, Strada. In our conversation, Michael shares his origin story — from growing up in Chicago, on through all his business and career chapters. Michael also sheds light on his latest venture — and how he plans to harness the power of A.I. to serve the production and post communities. The Making Of is presented by AJA Video Systems:AJA ColorBox: A powerhouse for color conversionPerform LUT-based color transformations with powerful video processing using AJA ColorBox in live, on-set, and post production environments. The compact device, which features 12G-SDI in/out and HDMI 2.0 out, provides advanced-level color science via the AJA Color Pipeline, as well as support for Colorfront, ORION-CONVERT, BBC, and NBCU color management approaches. Learn more here: www.aja.com/colorbox.Upcoming NYC Event:A Documentary DP ConversationOn September 28th, Foto Care Rentals will open its doors for the first of a brand-new Education & Networking Series in NYC. The focus is Documentary Cinematography. Moderated by filmmaker David Leitner, award-winning DPs Wolfgang Held, ASC and Martina Radwan will take us behind-the-scenes of shooting their latest projects. Join for the Panel, enjoy local food and drink, product raffle, and catch up with filmmaker friends — learn more + register here!ZEISS introduces their new camera tracking systemWith CinCraft Scenario, ZEISS presents a new, powerful and flexible camera tracking system as part of their CinCraft ecosystem.Built upon NCAM’s unique tracking technology and ZEISS’ expertise in lens data, the camera tracking system introduces a user experience designed to match the film crew’s workflow and ease of use. Learn more hereCSS Music is the go-to production Music Library for the entire Film, TV and A/V markets. CSS offers thousands of tracks in every genre and style — helping producers and editors score their latest productions with licensing to fit any budget, from Royalty-Free or needle drop to Gratis (free) for qualified projects. With its easy-to-use search capability, great service and high-quality music, CSS has continued to serve the community since 1982. Visit cssmusic.com Have questions? Contact us at [email protected] Thunderbolt Go DockThe OWC Thunderbolt Go Dock is the first of its kind, full-featured Thunderbolt dock with a built-in power supply and 11 ports, for additional ease and connectivity while on the Go. It’s a one-dock solution that works with all past, present and future Thunderbolt and USB devices and accessories. Take a look hereParrot Pro: The Ultimate On-the-Go Smartphone TeleprompterMade by the team at Padcaster, the ALL NEW Parrot Pro is a patented, ultra-compact, rugged, simple to use Teleprompter that transforms any IOS, Android smartphone into a storytelling powerhouse. Learn more herePodcast Rewind:August 2023 - Episode XVI…The Making Of is produced by Michael Valinsky.To promote your product or service to over 6,500 leading film, TV and video industry professionals, please contact [email protected] Get full access to The Making Of at themakingof.substack.com/subscribe