EPISODE · Nov 12, 2024 · 23 MIN

MKTG // 2025 Marketing Strategy

from PRO/JECT : Building Authentic Businesses, Marketing Strategies & Success on Your Own Terms

In this episode of Pro-ject, we dive into creating a 2025 marketing strategy for small businesses and entrepreneurs. As the year winds down, it’s the perfect time to reflect on what worked, what didn’t, and plan your marketing moves for the year ahead. I walk through essential steps—from analyzing this year’s performance to refining target audiences, setting SMART goals, and choosing the right marketing channels for an integrated, effective approach. Plus, we cover trends to keep an eye on for 2025, including SEO investment, TikTok’s growing influence, and leveraging AI for content and planning.Whether you’re focused on brand awareness, customer retention, or boosting sales, this episode is packed with actionable insights and practical tips to guide your business into a successful 2025. Join us to learn how to build a strategy that aligns with your goals and your customers’ needs!Resources mentioned in the podcast:Join the email newsletter here. Join the Slack Community here. Find the strategy template here. Find the presentation for today's episode here. #2025Marketing #SmallBusiness #MarketingStrategy #CustomerExperience #Entrepreneurship

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This episode is 23 minutes long.

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This episode was published on November 12, 2024.

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