MKTG \\ Office Hours

'Tis the season for all things festive, and as a small business owner, navigating the holiday hustle can feel like a rollercoaster ride. In this week's episode of PRO/JECT, I've got your back as we delve into the holiday season from a small business perspective. Buckle up because it's a doozy, but fear not - we've got game-changing insights to share.Let's face it - competing with colossal brands and industry giants during the holiday frenzy might seem daunting. But here's the spoiler: you're not meant to compete on their turf. Join me as I uncover what small businesses CAN and SHOULD do to stand out amidst the holiday marketing blitz.Get ready for a game plan that doesn't involve going head-to-head with the big shots but instead focuses on your unique strengths and offerings. It's about carving your own niche, capturing hearts, and creating an authentic connection with your audience that big brands can't replicate.And hold onto your Santa hats because that's not all! In this episode's bonus segment, I'm delving into the not-so-secret world of hashtags and the unexpected relevance of social media SEO. Who knew these could be your secret weapons in the digital battlefield?Get your questions answered and unravel the mysteries of maximizing your social media impact with strategic hashtag use and social media SEO tactics.'Tis the season to sleigh the holiday marketing game! Tune in and level up your small business strategies this holiday season with insights and tips that'll leave you merry and bright. Join us on PRO/JECT for a festive dose of marketing wisdom!Subscribe now and sleigh your way to success this holiday season - we're here to make your small business shine!