Mud, Music & Momentum: Building Festivals That Move People with Billie Jo Aasen episode artwork

EPISODE · Mar 18, 2026 · 37 MIN

Mud, Music & Momentum: Building Festivals That Move People with Billie Jo Aasen

from Complete Wellness with Cindy-The Busy Woman's Cheerleader · host Cindy Rand

In this episode, Cindy, the Busy Woman's Cheerleader,chats with Billie Jo Aasen, a powerhouse in the live events industry and the visionary behind Extreme Mudfest—Canada’s largest Mud & Music Festival. With more than a decade of experience producing large-scale events across North America, Billie Jo has built a reputation for blending music, adventure, and community into unforgettable moments. Recognized as one of BC’s Top 30 Under 30 Entrepreneurs and a Billboard Amplify “Festival Pro to Watch,” she’s not just creating epic festivals—she’s creating impact. As the president of LIFTED, a nonprofit supporting youth and mental health initiatives through music and events. Billie Jo is passionate about turning moments into movements, through music and events. Tune in to hear her journey on how she built a festival brand, collaborates with major organizations, and uses entertainment as a force for purpose. To connect with Billie Jo visit:  https://thefestivalcompany.com --------------------------------------------------------------------------------------------------------------------- This amazing episode is Sponsored by: Envision Tax & Accounting Services, whose mission is to Empower Entrepreneurs and Innovative Thinkers with Expert Financial Solutions. Envision Tax & Accounting Services provides nationwide virtual and traditional accounting, finance, tax, CFO, expert advisory and online bookkeeping services for entrepreneurs. Visit them online https://www.envisiontaxandaccounting.com to learn more.  _______________________________________________ **We hope you liked this episode. Please subscribe to this channel, Like, and Share this podcast on how to THRIVE 360 in mind, body, spirit and finances! Connect with the Busy Woman’s Cheerleader! For Bookings to invite Cindy as your Guest Speaker, email: [email protected]. Subject line: “BWC Speaker Request” For Podcast Advertising inquires, DM via social media or email: [email protected] Visit: www.TheCindyRand.com to Grab our Busy Woman’s Acceleration Course, get free strategy guides and more! Follow on social media: @BusyWomansCheerleader Remember – “Never become complacent, there is so much more for you to do, be and see.” Tah-Tah~Until next time! ~Cindy

In this episode, Cindy, the Busy Woman's Cheerleader,chats with Billie Jo Aasen, a powerhouse in the live events industry and the visionary behind Extreme Mudfest—Canada’s largest Mud & Music Festival. With more than a decade of experience producing large-scale events across North America, Billie Jo has built a reputation for blending music, adventure, and community into unforgettable moments. Recognized as one of BC’s Top 30 Under 30 Entrepreneurs and a Billboard Amplify “Festival Pro to Watch,” she’s not just creating epic festivals—she’s creating impact. As the president of LIFTED, a nonprofit supporting youth and mental health initiatives through music and events. Billie Jo is passionate about turning moments into movements, through music and events. Tune in to hear her journey on how she built a festival brand, collaborates with major organizations, and uses entertainment as a force for purpose. To connect with Billie Jo visit:  https://thefestivalcompany.com --------------------------------------------------------------------------------------------------------------------- This amazing episode is Sponsored by: Envision Tax & Accounting Services, whose mission is to Empower Entrepreneurs and Innovative Thinkers with Expert Financial Solutions. Envision Tax & Accounting Services provides nationwide virtual and traditional accounting, finance, tax, CFO, expert advisory and online bookkeeping services for entrepreneurs. Visit them online https://www.envisiontaxandaccounting.com to learn more.  _______________________________________________ **We hope you liked this episode. Please subscribe to this channel, Like, and Share this podcast on how to THRIVE 360 in mind, body, spirit and finances! Connect with the Busy Woman’s Cheerleader! For Bookings to invite Cindy as your Guest Speaker, email: [email protected]. Subject line: “BWC Speaker Request” For Podcast Advertising inquires, DM via social media or email: [email protected] Visit: www.TheCindyRand.com to Grab our Busy Woman’s Acceleration Course, get free strategy guides and more! Follow on social media: @BusyWomansCheerleader Remember – “Never become complacent, there is so much more for you to do, be and see.” Tah-Tah~Until next time! ~Cindy

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Mud, Music & Momentum: Building Festivals That Move People with Billie Jo Aasen

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This episode is 37 minutes long.

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This episode was published on March 18, 2026.

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In this episode, Cindy, the Busy Woman's Cheerleader,chats with Billie Jo Aasen, a powerhouse in the live events industry and the visionary behind Extreme Mudfest—Canada’s largest Mud & Music Festival. With more than a decade of experience producing...

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