MY APPROACH TO RELATIONSHIP-BASED SALES | With Reuben Swartz and Kay Cote | The Business Spotlight

In this episode of the Business Spotlight Series, host Kay Cote sits down with Reuben Swartz, Founder and CEO of Mimiran CRM, to explore his journey from working with enterprise-level clients to creating a CRM that serves solo consultants and small business owners. Reuben shares how his innovative approach to relationship-based sales helps service providers focus on authentic connections rather than pushy sales tactics. He delves into how Mimiran CRM simplifies client relationship management, nurturing leads, and overcoming common sales pain points for independent professionals. Tune in to learn actionable strategies to improve your business development efforts and foster meaningful client interactions.Perfect for consultants, coaches, and small business owners looking to elevate their sales and marketing processes!You can get in touch with Reuben Swartz here on LinkedIn:   / reubenswartz  🔔 Want your business to be featured as our next Business Spotlight? Book in your FREE podcast slot today via our website:https://www.businessspotlightseries.com#business #advice #podcast #businessowner #businesstips #growth #businessgrowth #businesslesson #businessessentials #howtostartabusiness #businessstrategy #businesspodcast #motivation #thebusinessspotlight #success