Nagnata founder Laura May and her sustaining authenticity

Laura May Gibbs, the visionary behind the fashion label Nagnata, is not just a businesswoman but designing force shaping the narrative of modern activewear. Along with her sister and collaborator Hannah Gibbs, they've crafted more than a brand; Nagnata is a lifestyle, a synthesis of art, sustainability, and functionality. Passionate about wellness, Laura challenges conventional notions of women in business. In her candid, Soft, and Curious conversation, the Byron Bay-based creator reveals a shift from relentless hustle to embracing a flexible schedule. This transformation allows her to delve into her other passions, including travel, relationships, and her newfound love of surfing. Laura May's influence extends well beyond the seams of her designs. She’s a living embodiment of her bold declaration to an unyielding commitment to reshape an industry, infusing it with the values of today and the aspirations of a conscientious tomorrow. In every stitch in every business decision, Laura May Gibbs pioneers a new era where success is not just measured in profits but in the positive impact on individuals and the planet. Some things to note from this episode: you can see all things Nagnata at https://nagnata.comART + Activism ‘Amarina’ t-shirt featuring hand-painted artworks and a poem by the artist Amarina Toby illustrating her connection to Country in both English and traditional Bundjalung language is here  https://nagnata.com/products/amarina-tee?_pos=2&_sid=f5b0cbded&_ss=rThe book on localisation is ‘Local Is Our Future’ by Helena Norberg-Hodge and you can find more from her here https://nagnata.com/products/amarina-tee?_pos=2&_sid=f5b0cbded&_ss=rNina Kanikowski is the author of The Mindful Traveller https://ninakarnikowski.com/store/p/themindfultravellerYou can follow more from Laura May at @lauramay_ on Instagram.