Navigating Change, Student Support, and the Business of Education: Christina A. Taylor on Graduate Enrollment at George Washington University

What happens when passion meets practicality in higher education? And how do enrollment leaders balance empathy for students with the financial realities of running a university?In this episode of The Outcomes Podcast, host James Dressing sits down with Christina A. Taylor, MBA, M.Ed., Education Innovator and Graduate Enrollment Leader at George Washington University (GW), to unpack the evolving landscape of student funding, international admissions, and the business behind higher ed.Christina shares her unconventional path into academia—starting in edtech, leaving for project management, then finding her way back through a dual master’s program in Higher Education and Business Administration at GW. Her journey offers a powerful reflection on how education, when combined with business insight, can transform both careers and institutions.As the graduate funding environment rapidly shifts, Christina discusses the uncertainty surrounding Grad PLUS loans, how universities are responding with professional certificates and flexible credentials, and why student empathy and clear communication matter more than ever. From helping international students navigate last-minute visa hurdles to supporting learners facing financial challenges, Christina’s stories highlight the heart and hustle that define modern admissions work.This conversation is a must-listen for higher ed professionals, enrollment strategists, and anyone passionate about expanding access to education while ensuring institutional sustainability.What You’ll Learn:How Christina’s dual-degree background bridges education and businessThe ripple effects of Grad PLUS loan changes on graduate enrollmentHow universities are adapting with certificates and flexible pathwaysChallenges and opportunities for international graduate studentsThe difference between undergraduate and graduate admissions operationsWhy empathy, communication, and preparation are key in student successGolden Nugget: “Start early. The more time you have, the less stress you’ll feel—and the more opportunity we have to support you.” — Christina A. TaylorConnect with Christina A. Taylor & GW: 🔗 LinkedIn: Christina A. Taylor 🌐 George Washington UniversityConnect with The Outcomes Podcast:Spotify LinkAmazon Music LinkApplePodcastMotimaticLinkedInIf you enjoyed this episode, share it with a higher ed leader, admissions professional, or marketing innovator driving change in education.New episodes drop weekly!