Nicki Minaj's Rebrand, Profitability, and Morality vs. "It's Just Business" in Community | S1:E1

Alright y’all, I was going to sit out this convo, because the Barbs are terrifying, and I had no new nuance to add to the conversation. BUT! It hit me last night - Nicki Minaj is a brand, right? That means she also operates on a product lifecycle, too. So, me and my marketing degree got to work unpacking her decline in public perception, her rebrand to maintain profitability, and how morality vs. individuality (aka it’s just business) affects community in our late-stage capitalism (yippie).Keep in mind, this episode isn’t in support of her. But it can help put some explanations behind her actions that we can use for pattern recognition later. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit talesofablackwoman.substack.com