Nutrisa: Jorge Ibarra - Take-offf | El despegar de los ne...

What this episode covers

En 1979, un arquitecto con pasión por la nutrición y el ejercicio decidió abrir una tienda con un concepto que México no conocía: suplementos y helados de yogurt suave. Así nació Nutrisa, una marca que cambiaría la forma en que entendemos el bienestar. Lo que empezó en Av. Universidad se convirtió en un fenómeno nacional tras abrir su segunda sucursal en Perisur. Con más de 420 tiendas, el Arquitecto Jorge Ibarra logró lo impensable antes de vender la empresa a Grupo Herdez en 2013. En este episodio, el Arqui comparte por primera vez la historia detrás de Nutrisa, su visión de bienestar integral y las lecciones de vida que lo convirtieron en un referente del emprendimiento en México. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Frequently Asked Questions

How long is this episode of Take-offf | El despegar de los negocios?

This episode is 1 hour and 15 minutes long.

When was this Take-offf | El despegar de los negocios episode published?

This episode was published on November 18, 2025.

What is this episode about?

En 1979, un arquitecto con pasión por la nutrición y el ejercicio decidió abrir una tienda con un concepto que México no conocía: suplementos y helados de yogurt suave. Así nació Nutrisa, una marca que cambiaría la forma en que entendemos el...

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