Nutzerdaten ≠ Umsatz & Content ≠ Pipeline? Dann hör besser diese Folge.

An episode of the Sales Tonic - The Win and Retain Podcast podcast, hosted by Andreas Brinck u. Jerome Fischer, titled "Nutzerdaten ≠ Umsatz & Content ≠ Pipeline? Dann hör besser diese Folge." was published on June 8, 2025 and runs 48 minutes.

June 8, 2025 ·48m · Sales Tonic - The Win and Retain Podcast

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Summary

Viele SaaS-Companies behaupten, datengetrieben zu sein – in Wirklichkeit nutzen sie ihre Nutzerdaten wie Deko statt wie Dynamit. In dieser Sales Tonic Folge sprechen Andreas & Jerome über die 3 zentralen GTM-Fragen:🔍 Warum bleiben so viele Nutzungsdaten ungenutzt – trotz perfektem Tracking?🧠 Für wen produzierst du Content wirklich – ICP oder Applaus-Bubble?💣 Welche Formate & Signale bringen wirklich Pipeline – und was kannst du dir sparen?Mit dabei:→ Die Wahrheit über „Helping vs. Selling“→ Was KI-generierter Content mit Dunning-Kruger zu tun hat→ Warum externes Sparring oft der schnellste Shortcut zu besseren Entscheidungen ist📍 Live aufgezeichnet in der B2B-Revenue-Hauptstadt Düsseldorf.🎯 Für alle, die ihren Go-to-Market messbar, menschlich und messerscharf machen wollen.Jetzt reinhören – und LinkedIn-Phrasen von echten Umsatzsignalen trennen.

Episode Description

Viele SaaS-Companies behaupten, datengetrieben zu sein – in Wirklichkeit nutzen sie ihre Nutzerdaten wie Deko statt wie Dynamit. In dieser Sales Tonic Folge sprechen Andreas & Jerome über die 3 zentralen GTM-Fragen:

🔍 Warum bleiben so viele Nutzungsdaten ungenutzt – trotz perfektem Tracking?

🧠 Für wen produzierst du Content wirklich – ICP oder Applaus-Bubble?

💣 Welche Formate & Signale bringen wirklich Pipeline – und was kannst du dir sparen?

Mit dabei:

→ Die Wahrheit über „Helping vs. Selling“

→ Was KI-generierter Content mit Dunning-Kruger zu tun hat

→ Warum externes Sparring oft der schnellste Shortcut zu besseren Entscheidungen ist

📍 Live aufgezeichnet in der B2B-Revenue-Hauptstadt Düsseldorf.

🎯 Für alle, die ihren Go-to-Market messbar, menschlich und messerscharf machen wollen.

Jetzt reinhören – und LinkedIn-Phrasen von echten Umsatzsignalen trennen.

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