EPISODE · Mar 16, 2023 · 6 MIN
Opt In: Cold Email Teardown and Engagement Tactics
from UNSUBSCRIBE: The demandDrive Podcast · host demandDrive
Join AJ and Alex for another episode of Opt In! Snag a recap of our onDemand webinar on cold email engagement tactics in 6.5 minutes! Every message you send trains people to open or delete your next message. But more importantly, it trains them to view you as a trusted resource or as a nuisance. Ethan Beute said that 👆 in his podcast with us on grabbing attention & building relevance. Those two things - attention and relevance - are gold for SDRs. The more, the better. Making them a staple part of your email process is tough. It’s not easy becoming a trusted resource, nor is it easy to build credibility. But it’s really (really) easy to lose them both. And if you do, success will be hard to come by. That's why good email copywriting and engagement tactics are so valuable for SDR teams. They help you establish and build the trust and credibility you need to succeed in this modern sales environment. We recap some of the engagement tactics Maggie Blume of Mailshake dropped in our recent onDemand event. The big theme? Be human. Opt In to putting your prospects first in your cold email outreach. -- Maggie's Episode Page ➡️ https://www.demanddrive.com/podcast/cold-email-teardown-and-tactics The demandDrive Podcast ➡️ https://bit.ly/dD-Pod Meet our team ➡️ https://bit.ly/dD-Team Follow us on LinkedIn ➡️ https://bit.ly/dD-LI Want to work with us? ➡️ https://bit.ly/Contact-dD Want to work for us? ➡️ https://bit.ly/dD-Careers
What this episode covers
Join AJ and Alex for another episode of Opt In! Snag a recap of our onDemand webinar on cold email engagement tactics in 6.5 minutes! Every message you send trains people to open or delete your next message. But more importantly, it trains them to view you as a trusted resource or as a nuisance. Ethan Beute said that 👆 in his podcast with us on grabbing attention & building relevance. Those two things - attention and relevance - are gold for SDRs. The more, the better. Making them a staple part of your email process is tough. It’s not easy becoming a trusted resource, nor is it easy to build credibility. But it’s really (really) easy to lose them both. And if you do, success will be hard to come by. That's why good email copywriting and engagement tactics are so valuable for SDR teams. They help you establish and build the trust and credibility you need to succeed in this modern sales environment. We recap some of the engagement tactics Maggie Blume of Mailshake dropped in our recent onDemand event. The big theme? Be human. Opt In to putting your prospects first in your cold email outreach. -- Maggie's Episode Page ➡️ https://www.demanddrive.com/podcast/cold-email-teardown-and-tactics The demandDrive Podcast ➡️ https://bit.ly/dD-Pod Meet our team ➡️ https://bit.ly/dD-Team Follow us on LinkedIn ➡️ https://bit.ly/dD-LI Want to work with us? ➡️ https://bit.ly/Contact-dD Want to work for us? ➡️ https://bit.ly/dD-Careers
NOW PLAYING
Opt In: Cold Email Teardown and Engagement Tactics
No transcript for this episode yet
Similar Episodes
Dec 5, 2025 ·50m
Oct 9, 2025 ·33m
Oct 3, 2025 ·40m
Sep 11, 2025 ·31m
Aug 27, 2025 ·39m
Aug 18, 2025 ·54m