Owning Your Superpowers: The Women Shaping Real Estate Media

What if the qualities that are often overlooked in business are actually your greatest competitive advantage? In this special women’s takeover edition of the Spiro Podcast, Shannon Landers sits down with Colleen Kydd, Alex Coombs, and Elizabeth Hansen to talk about the different ways women lead, build teams, and create lasting client relationships. They explore emotional intelligence, thoughtfulness, communication, determination, and the ability to connect with people on a deeper level. The conversation also gets honest about growing at your own pace, navigating a male-dominated industry, building a business around your actual goals, and the lessons each guest would take back to the beginning. It’s a conversation about leadership from a woman’s perspective—but the takeaways apply to anyone building a team or business. Relevant Links: Spiro: https://www.spiro.media/ Contact Spiro: [email protected] Colleen Kydd Three Palms Media Instagram: https://www.instagram.com/threepalmsmedia/ Three Palms Media: https://threepalmsmedia.net/ Alex Coombs Northern Spruce Media Instagram: https://www.instagram.com/northernsprucemedia/ Northern Spruce Media: https://northernsprucemedia.com/ Elizabeth Hansen Eliora Media Instagram: https://www.instagram.com/elioramedia/ Eliora Media: https://www.elioramedia.com/ Chapter Timestamps: 0:00 Cold Open – The Superpowers Women Bring to Business 0:42 Welcome to the Women’s Takeover Edition 2:08 Meet Colleen Kydd, Alex Coombs, and Elizabeth Hansen 8:27 Emotional Intelligence, Thoughtfulness, and Women’s Strengths 18:38 Turning Communication Into a Competitive Advantage 26:46 Building Deeper Client Relationships 31:57 Going Beyond Media to Add Value for Agents 43:09 Navigating Market Shifts and a Changing Industry 49:09 Quality, Reputation, and Building a Recognizable Brand 55:41 What Each Guest Would Do Differently 1:07:35 Rapid-Fire Questions 1:20:20 Final Thoughts and Episode Wrap-Up