Pandemi Sonrası Değişen ‘Pazarlama’ - Prof. Dr. Elif Yolbulan Okan & Özüm Özbay

Bahçeşehir Üniversitesi İktisadi İdari Bilimler Fakültesi İşletme Bölüm Başkanı Prof. Dr. Elif Yolbulan Okan ile, ‘pazarlama’ nedir, ne işe yarar, nesi iyidir, nerede dikkatli olmak gerekir ve pandemi bu olguyu nasıl etkiledi.. ve daha birçok konuyu ele aldık... Aslında satış’tan çok farklı bir olgu olan pazarlama’nın gerçekte ne anlama geldiğini ve ne işe yaradığını öğrenmek isterseniz, bu söyleşimizi kaçırmamanızı öneririz. Keyifle izlemeniz, izlerken özgürlüğünüzü keşfedebilmeniz dileğiyle✨ Plum TV’ye abone olmayı unutmayınız...

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This episode was published on February 20, 2022.

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