Paul Henderson: From Corporate Powerhouse to Utah Cannabis Pioneer

Paul Henderson has seen it all — from high-powered roles at Apple, Goldman Sachs, and GE Capital to leading High Times Magazine. Now, he's breaking new ground in Utah's emerging and controversial cannabis industry. As CEO of Pure UT Processing and co-founder of Beehive Farmacy, Paul is at the forefront of Utah's medical cannabis ecosystem, navigating cultivation, patient access, and the unique challenges of operating in one of the nation's most conservative markets. In this episode, Paul shares his journey from corporate boardrooms to cannabis farms, offering a behind-the-scenes look at building businesses in an industry full of red tape and skepticism. He dives into the bold steps it takes to innovate in uncharted waters, lessons learned from scaling ventures, and how reinvention has defined his career. Whether you're curious about the cannabis industry, inspired by career reinvention, or simply looking for sharp insights from an entrepreneur thriving against the odds, this conversation is packed with value. Learn more about Durable on our website.