EPISODE · Oct 10, 2025 · 30 MIN
Personalized: Customer Strategy in the Age of AI (Part 1)
from Readerzz · host Pruthviraj Chavda
Welcome back to Readerzz! Today, we’re interviewing David Edelman, Executive leader at firms like McKinsey & BCG, advisor to the C-suites of major companies, and is the bestselling co-author of Personalized: Customer Strategy in the Age of AI. In this new episode, we’ll dive into how a company is able to take steps to prioritize personalization for their customers and clients, utilizing AI and other technologies to ensure efficiency. We will also discuss the 5 promises of personalization, which help keep companies competitive and satisfying their customers.
What this episode covers
Welcome back to Readerzz! Today, we’re interviewing David Edelman, Executive leader at firms like McKinsey & BCG, advisor to the C-suites of major companies, and is the bestselling co-author of Personalized: Customer Strategy in the Age of AI. In this new episode, we’ll dive into how a company is able to take steps to prioritize personalization for their customers and clients, utilizing AI and other technologies to ensure efficiency. We will also discuss the 5 promises of pers...
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Personalized: Customer Strategy in the Age of AI (Part 1)
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