Podcast Marketing Strategies I Tested on My Break

Ever wonder what a podcast coach actually does during a seasonal break? Spoiler: it's not resting! In this solo episode, I'm pulling back the curtain on all the podcast marketing strategies and Pinterest experiments I tested during my off-season… the wins, the messy moments, and the ones I'm still not sure about.Hey, I'm Andi Smiley, podcast coach for women who want to grow their shows without letting podcasting take over their lives. I share sustainable podcasting strategies, Pinterest marketing tips, and what actually works. I've been podcasting for four years, and last summer I used Pinterest to double my monthly downloads and land my most successful revenue month ever.Topics Discussed in This EpisodeLaunching Pinterest VIP setups and what I learned from filling all five spotsCleaning up and refreshing my own Pinterest profile and boardsPinning past episodes during a content break (and why it actually works)Creating a custom link page on my website instead of using LinktreeCompleting Pinterest Academy and earning my skills badgesJoining Simple Pin Media's Pinterest strategy groupSkipping bonus episodes this season and why I'm nervous about itBeing a podcast guest and doing workshops to grow downloads and email subscribersKey TakeawaysPinterest is a powerful, evergreen platform for podcast growth. Pins from months ago are still bringing in new listenersYou don't need new episodes to keep pinning! Fresh pin images for older episodes keep your content working for youSending traffic to your own website (instead of Linktree) is a simple win for SEO and visibilityInvesting in your own education (like Pinterest Academy) pays off in a big wayPodcast guesting and workshops are reliable ways to boost downloads and grow your email listEvery experiment, whether it works or flops, teaches you something valuable about how to grow your podcast without social media burnoutTimestamps(00:00) Intro & welcome back(00:26) Why Pinterest changed everything for my podcast growth(01:57) Experiment #1: Launching Pinterest VIP setups(02:52) Experiment #2: Cleaning up my Pinterest profile and boards(04:32) Experiment #3: Pinning past episodes during the break(05:41) Experiment #4: Building a custom link page on my website(06:27) Experiment #5: Completing Pinterest Academy(07:40) Experiment #6: Joining Simple Pin Media's Pinterest strategy group(08:36) Experiment #7: Skipping bonus episodes…the scariest experiment(10:26) Experiment #8: Podcast guesting and workshops(11:26) Your challenge: What experiment will YOU try?Links & Resources- Free "Is Pinterest Right for Your Podcast?" checklist- Simple Pin Media Pinterest strategy group- Follow Andi on Pinterest- Follow Andi on Threads