EPISODE · Apr 4, 2023 · 25 MIN

Positioning Your Brand for Profit

from Buzzworthy Marketing Podcast | B2B Marketing for Professional Services, Advisors, and Consultants · host Michael Buzinski

Send us a textAre you ready to achieve Brand Longevity? That should be the goal. But how do you access the 'how'? Patty Dominguez is the founder of Positioning to Profit, a bestselling author, advisor, and contributing marketing expert. She has worked for a Fortune 50 management consulting company and now helps service based entrepreneurs claim their category of one status based on their unique abilities.What we talked about this week:1. What is the importance of creating a personal brand in this day and age?2. How can you stand out and avoid being commoditized in a crowded market?3. What is the risk of having a spokesperson for your brand?Follow Patty: pattydominguez.com, https://www.instagram.com/thepattydominguez/, https://www.linkedin.com/in/pattydominguez/, https://www.facebook.com/officialpattydominguez/, https://twitter.com/PattyDominguez_Follow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

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This episode was published on April 4, 2023.

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