EPISODE · Oct 28, 2022 · 41 MIN
Radio's Across the Dial Decline: How Digital Keeps Winning (ep.250)
from The Broadcasters Podcast · host King Of Podcasts
Time for another radio rant to document the continued down the dial decline. No media wants to call this out but KOP will. “Too Many Songs, Not Enough Hits: Pop Music Is Struggling to Create New Stars – Execs say that a deluge of new music — and the difficulty of influencing TikTok’s algorithm — has made building an audience harder than ever for new acts.”https://lefsetz.com/wordpress/2022/10/14/the-billboard-article/https://www.radiodiscussions.com/threads/are-there-hits-any-more-an-article-by-bob-lefsetz.755625/Is radio dead/dying/on the inevitable road to death? What would you like to see changed about it?https://www.reddit.com/r/TrueAskReddit/comments/1rdlye/is_radio_deaddyingon_the_inevitable_road_to_death/Here’s When iHeartMedia Releases Its Q3 Report https://www.rbr.com/heres-when-iheartmedia-releases-its-q3-report/'Steady decline for years': KGO hosts reflect on Bay Area radio station closure https://www.sfgate.com/local/article/radio-hosts-remember-kgo-17494929.php89% of British adults are still weekly radio listeners https://musically.com/2022/10/27/89-of-british-adults-are-still-weekly-radio-listeners/ The latest Infinite Dial study from Edison Research shows that 88% of Americans age 16+ own a mobile phone, and as the availability of audio apps and podcast apps has increased, so has consumption on a mobile phone.http://mediaconfidential.blogspot.com/2022/10/most-audio-listening-is-via-mobile.htmlWhy have so many radio stations given up on weekends? http://bit.ly/3VnwyVoBad winter coming for U.S. media companies https://www.axios.com/2022/10/25/media-layoffs-2022-ad-market-decline The Network-Affiliate Conundrum: The broadcast networks may be desperate to keep up with the big streamers by laying big bets on their own, but in the process, they’re choking off their local affiliates and hastening their own demise. It’s time for a more cooperative relationship. https://tvnewscheck.com/business/article/the-network-affiliate-conundrum/Become a supporter of this podcast: https://www.spreaker.com/podcast/the-broadcasters-podcast--3684131/support.Contact KOP for professional podcast production, imaging, and web design services at http://www.kingofpodcasts.comSupport KOP by subscribing to his YouTube channel and search for King Of PodcastsFollow KOP on X and TikTok @kingofpodcasts (F Meta!)Listen to KOP’s other programs, Podcasters Row… and the Wrestling is Real Wrestling Podcast and The Broadcasters Podcast.Buy KOP a Coffee https://buymeacoffee.com/kingofpodcastsDrop KOP a PayPal https://www.paypal.com/donate?hosted_button_id=3TAB983ZQPNVLDrop KOP a Venmo https://account.venmo.com/u/kingofpodcastsDrop KOP a CashApp https://cash.app/$kingofallpodcasts
What this episode covers
Time for another radio rant to document the continued down the dial decline. No media wants to call this out but KOP will. “Too Many Songs, Not Enough Hits: Pop Music Is Struggling to Create New Stars – Execs say that a deluge of new music — and the difficulty of influencing TikTok’s algorithm — has made building an audience harder than ever for new acts.”https://lefsetz.com/wordpress/2022/10/14/the-billboard-article/https://www.radiodiscussions.com/threads/are-there-hits-any-more-an-article-by-bob-lefsetz.755625/Is radio dead/dying/on the inevitable road to death? What would you like to see changed about it?https://www.reddit.com/r/TrueAskReddit/comments/1rdlye/is_radio_deaddyingon_the_inevitable_road_to_death/Here’s When iHeartMedia Releases Its Q3 Report https://www.rbr.com/heres-when-iheartmedia-releases-its-q3-report/'Steady decline for years': KGO hosts reflect on Bay Area radio station closure https://www.sfgate.com/local/article/radio-hosts-remember-kgo-17494929.php89% of British adults are still weekly radio listeners https://musically.com/2022/10/27/89-of-british-adults-are-still-weekly-radio-listeners/ The latest Infinite Dial study from Edison Research shows that 88% of Americans age 16+ own a mobile phone, and as the availability of audio apps and podcast apps has increased, so has consumption on a mobile phone.http://mediaconfidential.blogspot.com/2022/10/most-audio-listening-is-via-mobile.htmlWhy have so many radio stations given up on weekends? http://bit.ly/3VnwyVoBad winter coming for U.S. media companies https://www.axios.com/2022/10/25/media-layoffs-2022-ad-market-decline The Network-Affiliate Conundrum: The broadcast networks may be desperate to keep up with the big streamers by laying big bets on their own, but in the process, they’re choking off their local affiliates and hastening their own demise. It’s time for a more cooperative relationship. https://tvnewscheck.com/business/article/the-network-affiliate-conundrum/Become a supporter of this podcast: https://www.spreaker.com/podcast/the-broadcasters-podcast--3684131/support.Contact KOP for professional podcast production, imaging, and web design services at http://www.kingofpodcasts.comSupport KOP by subscribing to his YouTube channel and search for King Of PodcastsFollow KOP on X and TikTok @kingofpodcasts (F Meta!)Listen to KOP’s other programs, Podcasters Row… and the Wrestling is Real Wrestling Podcast and The Broadcasters Podcast.Buy KOP a Coffee https://buymeacoffee.com/kingofpodcastsDrop KOP a PayPal https://www.paypal.com/donate?hosted_button_id=3TAB983ZQPNVL<br...
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Radio's Across the Dial Decline: How Digital Keeps Winning (ep.250)
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