REaD Group's Head of Media Planning, Sam Wright - Talks past, present and future for brands and the marketing industry!

from REaD Group turns 30! · host REaD Group

To celebrate 30 years of REaD Group, we are shining a light on the people that have made our company what it is today. Kicking off our new podcast series is Sam Wright, our Head of Media Planning and all round campaign guru. We hear about her career journey from a part-time PI to her latest role with REaD Group. We discuss stand our campaigns over the years from ASOS beauty to charity and utility brands. And take a look at the evolving media sphere; how Covid impacted the industry, changes to media purchasing, an increase in brand transparency and the digital transformation of businesses as a necessity! Find out more about the brand - https://readgroup.co.uk/ 

What this episode covers

To celebrate 30 years of REaD Group, we are shining a light on the people that have made our company what it is today. Kicking off our new podcast series is Sam Wright, our Head of Media Planning and all round campaign guru. We hear about her career journey from a part-time PI to her latest role with REaD Group. We discuss stand our campaigns over the years from ASOS beauty to charity and utility brands. And take a look at the evolving media sphere; how Covid impacted the industry, changes to media purchasing, an increase in brand transparency and the digital transformation of businesses as a necessity! Find out more about the brand - https://readgroup.co.uk/

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REaD Group's Head of Media Planning, Sam Wright - Talks past, present and future for brands and the marketing industry!

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This episode is 25 minutes long.

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This episode was published on April 1, 2021.

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