Real-Life Rom-Com Journey as a Social Media Influencer episode artwork

EPISODE · Apr 23, 2024 · 45 MIN

Real-Life Rom-Com Journey as a Social Media Influencer

from Beyond the Cover · host Lauren Cobello

Ever felt like your love life was straight out of a romantic comedy, only with more awkward moments and less cinematic sparkle? Carrie Berk, the social media sensation and author of "The Real-Life Rom-Com," joins us to unravel what it’s like to navigate relationships as a teen with social media.&nbsp;&nbsp;With a colossal following that's nearly hit the 5 million mark, Carrie shares her journey from fashion blogger to TikTok and Instagram star, and what it's been like to juggle being a humble student and a freelance writer.&nbsp;&nbsp;&nbsp;Authentic Connections in A Digital World – Highlights&nbsp;&nbsp;(13:29) What’s it Like to Have 5 million Followers? - Carrie’s considerations for and protectiveness of her teen audience. Authenticity, responsibility, and relatability in social media for young fans.&nbsp;(33:12) Navigating Teenage Emotions and Relationships - Teenage breakups, healing through storytelling, parental support, therapy, and navigating adulthood and career aspirations.&nbsp;&nbsp;(40:20) Selling Your Book with Social Media Features - TikTok &amp; Instagram’s impact on book marketing, ethical considerations, and the emotional impact of social media on young audiences.&nbsp;The Intersection of Online Fame and Personal Relationships&nbsp;Carrie's literary success isn't just measured in sales—it's in the conversations her book opens within parent/daughter relationships, providing us insight into our teens lives. We get real about the less-than-polished moments of our lives, the kind that don't always make it to the 'Gram, and how keeping it authentic can be the most powerful brand of all.&nbsp;The Importance of Creating a Platform of Your Own&nbsp;Lauren and Carrie discuss the responsible creation of content for young, impressionable minds, plus the unreliability of social platforms when it comes to building a personal brand. Sure, she’s acquired her followers on social media, but she’s also been building a presence on her website and through her book, outside of social media.&nbsp;Key Takeaways:&nbsp;Responsibly creating content for a young audience&nbsp;Ethical challenges and opportunities of being a social media influencer&nbsp;&nbsp;The crucial role of empathy, validation, and parental support for teens as they grow into adults&nbsp;&nbsp;Follow Lauren for more:&nbsp;&nbsp;Instagram: @lauren_cobello&nbsp;Website: www.laurencobello.com&nbsp;LinkedIn: www.linkedin.com/in/laurencobello&nbsp;YouTube: www.youtube.com/@LaurenCobello&nbsp;PR for Authors: https://leveragewithmedia.com/&nbsp;Follow our guest, Carrie Berk&nbsp;Website:&nbsp; https://www.carrieberk.com/&nbsp;Instagram: https://www.instagram.com/carrieberkk&nbsp;TikTok: https://www.tiktok.com/@carrieberkk&nbsp;Buy the Book, “My Real-Life Rom Com” at <a href="https://www.carrieberk.com/books" rel="noopener...

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Real-Life Rom-Com Journey as a Social Media Influencer

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This episode is 45 minutes long.

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This episode was published on April 23, 2024.

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Ever felt like your love life was straight out of a romantic comedy, only with more awkward moments and less cinematic sparkle? Carrie Berk, the social media sensation and author of "The Real-Life Rom-Com," joins us to unravel what it’s like to...

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