reHumanizing People - Episode 07

An episode of the Play to Innovate podcast, hosted by Bret Schwalb, titled "reHumanizing People - Episode 07" was published on July 6, 2019 and runs 28 minutes.

July 6, 2019 ·28m · Play to Innovate

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Summary

In this episode, I talk about why using more humanizing terms is an important part of being innovative. Are you still using terms like "resource," "asset," or worse "human capital," when talking about employees and colleagues? How about calling the people using your product "users" or "heavy users"? I'll tell you how to break that habit and join the world of innovators who know the secret to understanding what people want.

Episode Description

In this episode, I talk about why using more humanizing terms is an important part of being innovative. Are you still using terms like "resource," "asset," or worse "human capital," when talking about employees and colleagues? How about calling the people using your product "users" or "heavy users"? I'll tell you how to break that habit and join the world of innovators who know the secret to understanding what people want.

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