EPISODE · Jul 6, 2019 · 28 MIN
reHumanizing People - Episode 07
from Play to Innovate
In this episode, I talk about why using more humanizing terms is an important part of being innovative. Are you still using terms like "resource," "asset," or worse "human capital," when talking about employees and colleagues? How about calling the people using your product "users" or "heavy users"? I'll tell you how to break that habit and join the world of innovators who know the secret to understanding what people want.
What this episode covers
In this episode, I talk about why using more humanizing terms is an important part of being innovative. Are you still using terms like "resource," "asset," or worse "human capital," when talking about employees and colleagues? How about calling the people using your product "users" or "heavy users"? I'll tell you how to break that habit and join the world of innovators who know the secret to understanding what people want.
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reHumanizing People - Episode 07
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