Renata Florio

In this week's episode of Medicine Avenue - proudly brought to you by AdvertisingHealth and the London International Awards - we speak to Renata Florio, Chief Creative Officer of Ogilvy Health North America. With over 20 years of experience, Renata has worked with many of the world’s biggest and best brands, and has collected many of the top creative awards—including 17 Cannes Lions.  Since 2014 she’s been leading some of the main Global Brand Management clients at Ogilvy&Mather, and in 2017 her campaign for Kiwi Shoe Care “Portraits Completed”,  mixing craft and data, was among the most awarded campaigns of the world.Join us as we find out about her love for languages; her vision for her new role at Ogilvy Health NA; and why selling the idea is part of the craft too...