Responsibility, Sobriety & The Art of Not Faking It (feat. Michael Peterson)

Nick sits down with Michael Peterson — media agency founder, dad of three (including identical twins 👯‍♀️), sobriety flexitarian, and a bloke who gets clarity by backing himself into corners. Yep, you read that right.Over an hour of pure organic conversation covering:🍺 Why MP quit drinking — and why his 16-year-old son is the reason he's still not drinking (cue the feels)💼 Authenticity in business — why being yourself doesn't get you more customers, it just gets you the right ones👨‍👧‍👦 Parenting through the chaos — raising three kids in 17 months, teaching them profit vs revenue with a chocolate brownie stand, and learning alongside them📚 Books that changed the game — Four Hour Work Week, Remote, and yes... Rich Dad Poor Dad (sorry, it had to happen)🏃 Movement as medicine — why you can't steer a parked car, and one simple thing that cuts through the noise when the black dog turns upTwo squirrel-chasers. One beach backdrop. Zero script. All good stuff.🐺 Wolf in the Room — real talk about mental health, wellness, bad jokes, and all the messy meaningful stuff in between.