Retooling the Grid. Deep in the Heart of Texas

Coming off an incredible two-day discovery session on the state of brand in the global energy transition, smack dab in Houston, TX, the Yonder Boys discuss this meeting of minds on the communication side of what's keeping the lights on (and the people moving), known as the CHARGE Energy Branding Conference. After a full day interviewing a broad range of attendees and speakers — including Iceland's ambassador to the United States — the Yonder Boys hosted the final day of the event and came home with loads to discuss in Episode 15. We invite fellow attendee and panel speaker, Britany Hirson, CEO of South Bay energy to get her take on the conference, and tell us what it means to be a "mom and pop" energy supplier. And like always, the boys have thoughts on some of the biggest stories in New Mobility — an unlikely union of rival super-powers, Tesla and Ford,  car-free neighborhoods coming to our biggest cities (NYC to the tune of 300 city blocks), and a major commercial airline helping to clear hydrogen/electric plane engines for take-off.And nothing is in the order described above so if you're thinking of skipping ahead, fuggetaboutit! You've probably got somewhere to go sometime soon - give this a listen along the way.