EPISODE · Feb 19, 2025 · 23 MIN
Richard Cox, CMO of PacSun, identifying fashion before it is mainstream, merchandising keys, & more!
from Legends N Leaders · host Ben Weiss
Richard is the current Chief Merchandising Officer of PacSun and has had a major role is helping to define the culturally relevant clothing at the store affecting Generation Z country wide. His abilities to discover new and up and coming talent in addition to finding key partners has been essential to PacSun's continued success!Richard shares how he became interested in the world of fashion and culture. He also discusses what it takes to be a successful executive in the world of apparel and retail in 2025. Rich highlights his ambitions personally and for the PacSun brand!
What this episode covers
Richard is the current Chief Merchandising Officer of PacSun and has had a major role is helping to define the culturally relevant clothing at the store affecting Generation Z country wide. His abilities to discover new and up and coming talent in addition to finding key partners has been essential to PacSun's continued success!Richard shares how he became interested in the world of fashion and culture. He also discusses what it takes to be a successful executive in the world of apparel and retail in 2025. Rich highlights his ambitions personally and for the PacSun brand!
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Richard Cox, CMO of PacSun, identifying fashion before it is mainstream, merchandising keys, & more!
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