S4:E7 - Merch That Matters in the Lift Industry with Michael Craddock episode artwork

EPISODE · Jan 16, 2026 · 31 MIN

S4:E7 - Merch That Matters in the Lift Industry with Michael Craddock

from Stuck In A Lift · host Alice Black

Merch That Matters | Episode 7 – Stuck In A LiftIn this episode of Stuck In A Lift, we’re joined by Michael Craddock from Shorts Industries to talk about why merchandise matters more than people think.From Lift Professional T-shirts to industry pride, we explore how branded merch can create connection, boost morale, and make people feel part of something bigger.It’s not just about giving something away, it’s about what that gesture represents to the person receiving it.🎉 Competition TimeListen out for the episode drop this Friday and you could win a Lift Professional T-shirt.To enter:• Like the post on LinkedIn• Share the post on LinkedIn👉 Terms & conditions apply:https://www.shorts-lifts.co.uk/stuckinalift/🎧 Subscribe for more conversations from inside the lift industry.Sponsored by Target Lifts Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.targetliftsltd.co.uk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠0845-301-1534⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠#StuckInALift #MerchThatMatters #LiftIndustry #LiftProfessional #LiftCommunity #EngineeringLife #BrandPride #ElevatorLife

Merch That Matters | Episode 7 – Stuck In A LiftIn this episode of Stuck In A Lift, we’re joined by Michael Craddock from Shorts Industries to talk about why merchandise matters more than people think.From Lift Professional T-shirts to industry pride, we explore how branded merch can create connection, boost morale, and make people feel part of something bigger.It’s not just about giving something away, it’s about what that gesture represents to the person receiving it.🎉 Competition TimeListen out for the episode drop this Friday and you could win a Lift Professional T-shirt.To enter:• Like the post on LinkedIn• Share the post on LinkedIn👉 Terms & conditions apply:https://www.shorts-lifts.co.uk/stuckinalift/🎧 Subscribe for more conversations from inside the lift industry.Sponsored by Target Lifts Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.targetliftsltd.co.uk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠0845-301-1534⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠#StuckInALift #MerchThatMatters #LiftIndustry #LiftProfessional #LiftCommunity #EngineeringLife #BrandPride #ElevatorLife

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S4:E7 - Merch That Matters in the Lift Industry with Michael Craddock

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This episode is 31 minutes long.

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This episode was published on January 16, 2026.

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Merch That Matters | Episode 7 – Stuck In A LiftIn this episode of Stuck In A Lift, we’re joined by Michael Craddock from Shorts Industries to talk about why merchandise matters more than people think.From Lift Professional T-shirts to industry...

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