Scott Strode, CEO of The Phoenix, on building a sober community over 1 million strong and growing!

After struggling with addiction himself, Scott decided to take more control over his life and through exercise and will power overcame drugs and alcohol addiction. From that experience, Scott knew there was more that could be done to help others going through what he did so he launched The Phoenix. The Phoenix has had a core element around wellness and physical activity because it requires full focus and being drunk or high impairs that ability. The approach Scott has brought out, a prioritization of exercise, has changed the lives of over 1 million people and his Ted talk is a great explainer of how it all works! Scott talks about the decisions that lead him to creating The Phoenix, how he is scaling the program yet maintaining the high quality standards, and what the long term vision is to help the millions of people that need it!