Season 41, Episode 491: Guest: Aaron Scott Young: Chocolate Chip Cookies

"Out of every 100 men, 10 shouldn't even be there. 80 are just targets. Nine are the real fighters and we are lucky to have them, for they make the battle. Ah, but the one; one is a warrior and he will bring the others back." - HeraclitusAaron Scott Young is the chairman of Laughlin Associates and the creator of The Unshackled Owner coaching process and we're excited to have him back on the show to cut it up with Jay about a variety of different topics.  Aaron and Jay are digging into the meaning of today's quote and how it applies in the business world, the fact that a lot of entrepreneurs will start their process without having any idea of what they want to build, and how not staying on top of your responsibilities can and will start a chain reaction that will ultimately end in disaster.  We're having a high-level discussion today, so we hope you enjoy this conversation with Aaron Scott Young.