Seller Strategies: Pricing, Prep & Timing

Mike discusses today’s market from a seller’s perspective. He says the top issue with sellers is overpricing based on the belief they can “print money,” noting many overpriced homes sit and require multiple price reductions; he advises pricing to sell and letting the market bid above ask, since the first offer is usually the best. To maximize value without overspending, he recommends low-cost cosmetic improvements (neutral paint, removing old carpet to reveal hardwood, minor exterior touch-ups) and emphasizes “pride of ownership” and curb appeal. He also suggests using a home stager for practical, budget-conscious room-by-room guidance. On timing, Mike argues there’s no inherently good or bad season: spring brings more inventory and competition, while buyers don’t disappear in winter, so sellers should list based on their own needs and the level of competition, and he urges sellers to use professional representation rather than selling on their own.   Mike Freeman (617) 759-1513 [email protected] MikeFreemanhomes.com   Topics 01:40 Seller Market Pricing 03:40 First Offer Best 05:26 Cheap Fixes Value 09:59 Staging And Atmosphere 12:52 Timing The Market 16:17 Avoid FSBO Mistakes 18:31 More About Mike 22:50 Wrap Up Contact Info