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EPISODE · Mar 11, 2021 · 7 MIN

Shifman Mattresses

from The Sleep Retailer Podcast · host Sleep Retailer

For this episode, Bill Hammer, president of Shifman Mattresses, joins us to talk about department stores, digital marketing and his brand’s ongoing commitment to craftsmanship. As a luxury mattress maker, he has a unique perspective on how the industry has had to adjust due to the pandemic—and what kind of marketing support retailers need to connect with today's consumer.

What this episode covers

For this episode, Bill Hammer, president of Shifman Mattresses, joins us to talk about department stores, digital marketing and his brand’s ongoing commitment to craftsmanship. As a luxury mattress maker, he has a unique perspective on how the industry has had to adjust due to the pandemic—and what kind of marketing support retailers need to connect with today's consumer.

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Shifman Mattresses

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Frequently Asked Questions

How long is this episode of The Sleep Retailer Podcast?

This episode is 7 minutes long.

When was this The Sleep Retailer Podcast episode published?

This episode was published on March 11, 2021.

What is this episode about?

For this episode, Bill Hammer, president of Shifman Mattresses, joins us to talk about department stores, digital marketing and his brand’s ongoing commitment to craftsmanship. As a luxury mattress maker, he has a unique perspective on how the...

Can I download this The Sleep Retailer Podcast episode?

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