Should We Remove Ghost Followers on Instagram? - EP06

What to do with followers who don't interact with your account 🙆? They don't like, comment or share your posts😑. They don't DM you🥴! They are just sitting there and growing your Instagram follower count number and decreasing your engagement rate🙆🙆! GHOST followers 👻👻! But should you remove them? My answer after a lot of research is A Big 'NO' ⚡⚡! If only the followers are fake or bought followers, go ahead and remove them. But if they look genuine followers, just not talking to u - be sure that they can still be observing you. In fact, most of the silent followers on Instagram come and inquire for the product and service when they need it 🔥🔥. Don't remove followers who don't interact, just to increase your engagement rate... Instagram gives importance to number of engagements and not the rate (yeah, this came to me as a surprise too!) Listen to my upcoming Podcast episode "The Digital Uplift Show" on Spotify, Anchor or Google Podcasts to know all about ghost followers 🙌 So, how many ghost followers u are having? Average? ---------------- Send me ❤ on Instagram @iamtejaswinid Tejaswini Deshpande. Digital Marketing Coach STAENZ Academy