Side Hustle to Selfridges episode artwork

EPISODE · Sep 2, 2025 · 38 MIN

Side Hustle to Selfridges

from Beyond Breakeven · host Xeinadin

In this episode of Beyond Breakeven, host Alex Deakin-Mckay sits down with Ryan Panchoo, food entrepreneur and founder of Borough 22, a gluten-free, vegan, nut-free doughnut brand that’s redefining indulgence for everyone. What began as a father’s mission to create safe treats for his children with severe allergies has grown into a category-leading business, now stocked in Selfridges and celebrated nationwide. Ryan shares his journey from baking in his home kitchen to winning investment, building a stand-out brand, and navigating the challenges of scaling a food business, all while staying true to his mission: food that’s safe, inclusive, and downright delicious. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Side Hustle to Selfridges

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How long is this episode of Beyond Breakeven?

This episode is 38 minutes long.

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This episode was published on September 2, 2025.

What is this episode about?

In this episode of Beyond Breakeven, host Alex Deakin-Mckay sits down with Ryan Panchoo, food entrepreneur and founder of Borough 22, a gluten-free, vegan, nut-free doughnut brand that’s redefining indulgence for everyone. What began as a father’s...

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