Singapore Tourism Board Expansion Recipe

from The Breakfast Grille · host BFM Media

Singapore is on target to hit their international tourist target of 12-14mn in 2023. We speak to Melissa Ow, Chief Executive, Singapore Tourism Board on how this was achieved, why they are taking a targeted approach to growing their share of the tourism pie despite the economic slowdown and the intense competition from the region.See omnystudio.com/listener for privacy information.

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This episode is 24 minutes long.

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This episode was published on November 7, 2023.

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