Smarter Profit Strategies for Apparel Decorators

This week on the 2 Regular Guys Podcast, we’re joined by Nick Gawreluk of Print Profit for a deep dive into the real math behind profitable printing. Pricing your products the right way is the key to staying in business and winning more jobs. We’ll break down common pricing myths, overlooked cost factors, and how to think differently about value and margin. Practical insight you can use to grow your bottom line. Tired of bouncing between SanMar, S&S, and alphabroder just to compare prices? PromoHunt’s free browser extension does the work for you—automatically showing you price and inventory comparisons across your favorite suppliers while you shop. Join 7,000+ decorators already using PromoHunt daily.PromoHunt.com News If you have anything newsworthy you would like us to share, please email details to [email protected]. Use the subject line “Weekly News.” https://youtu.be/DeE8B982PwY Dad Joke Terry: I’m sharing the dad joke telepathically today Yeah, so if you think of something funny, that was me Smarter Profit Strategies Aaron: Let’s dive right into pricing. What do most printers misunderstand about costing their work? Terry: What’s a common pricing formula or approach you see decorators using that actually puts them at risk? Aaron: Can you walk us through what a profitable job looks like vs a break-even one? Aaron: What should decorators consider besides just time and materials when pricing? Terry: What are the hidden “profit leaks” you see over and over again? Aaron: I know you typically work with larger shops, but for small shops or solopreneurs heading towards your ideal customer demographic, how can they begin thinking like profitable businesses? Terry: Have you seen any shifts in how successful shops are adapting pricing strategies in today’s economy, with supply costs, inflation, etc.? Aaron: What do you say to the shop owner who thinks they’re too busy to stop and figure out all their numbers? Terry: How can people learn more about what you do and follow you to connect? The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you’re a seasoned pro or just getting started in the decorated apparel industry, dip into our ‘Secret Sauce’ for insights that can help you soar. https://youtu.be/pwVa_erOBUA OTHER EVENTS Small Business Saturdays – Saturdays at Noon Central Time and then available to watch any time. Rising Tide Talks! – Wednesdays at 5 PM Central Time and then available to watch any time. Master of Success Inner Circle – Bi-weekly Mastermind Groups with accountability, support, and a built-in support group. Complete Screen Printing Business Course with Atlas Screen Supply in Chicago June 7-8. Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, TBD The Take-up with Erich Campbell – Fridays at 2:30 Mountain Time Demystifying Next Level Digitizing Online Training from Erich Campbell Understanding Emblems  Learn from Erich Campbell about digitizing for patches. Trade Shows Graphics Pro Expo Long Beach, CA – August 21-23, 2025 Graphics Pro Meadowlands, NJ – September 12-13, 2025 Impressions Expo Dallas, TX – October 2-4, 2025 Cutting Through the Noise: Finding Success in the Wild West of DTF – October 2, 2025 at 9:00 AM – 10:15 AM Printing United Orlando, FL – October 22-24, 2025 Chaos to Clarity: The Mindset Shift That Transforms Everything – October 22, 2025, at 12:00 PM – 12:50 PM The Time Myth: Why Work-Life Balance Is a Lie and What to Do Instead – October 23, 2025 at 3:00 PM – 3:50 PM Setting and Achieving Goals Yet This Year: Making the Most of 2025 and Beyond – October 23, 2025 at 4:00 PM – 4:50 PM Graphics Pro Charlotte, NC – November 6-8, 2025All dates and events are subject to change