Social Media for Brick and Mortar Businesses episode artwork

EPISODE · Sep 16, 2025 · 14 MIN

Social Media for Brick and Mortar Businesses

from The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast) · host Andréa Jones

If you've hired social media help but still feel like you're micromanaging, this episode is for you.  I'm breaking down why most "content problems" are actually systems problems, and how to set up simple processes that help your team succeed without you constantly stepping in. From creating a digital brain to outlining clear content flows, you'll learn how to move from micromanaging to truly supported. This is your reminder: with the right systems, your team can make your social media shine. In this episode of the podcast, I talk about:  Why most social media struggles aren't about content The systems that make outsourcing actually work How to create a digital brain for your business What to include in a brand guide (voice + visuals) The habits that make support easier for everyone ...and more!   This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside    Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/375

If you've hired social media help but still feel like you're micromanaging, this episode is for you.  I'm breaking down why most "content problems" are actually systems problems, and how to set up simple processes that help your team succeed without you constantly stepping in. From creating a digital brain to outlining clear content flows, you'll learn how to move from micromanaging to truly supported. This is your reminder: with the right systems, your team can make your social media shine. In this episode of the podcast, I talk about:  Why most social media struggles aren't about content The systems that make outsourcing actually work How to create a digital brain for your business What to include in a brand guide (voice + visuals) The habits that make support easier for everyone ...and more!   This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside    Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/375

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Social Media for Brick and Mortar Businesses

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This episode is 14 minutes long.

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This episode was published on September 16, 2025.

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If you've hired social media help but still feel like you're micromanaging, this episode is for you.  I'm breaking down why most "content problems" are actually systems problems, and how to set up simple processes that help your team succeed without...

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