Startup brasileira converte calorias em moedas de troca para fins sociais - 21/11/23

from Mulheres Elétricas, com Carol Gilberti · host Grupo Bandeirantes

Carol Gilberti entrevista Ana Paula Mattar, responsável pelo marketing da primeira startup social da América Latina a se tornar um unicórnio, chamada "Betterfly". A plataforma, que é brasileira, converte calorias gastas em moedas de troca, que podem ser direcionadas para fins sociais em qualquer parte do mundo.

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