Stopping the Invisible Enemy: AI-Powered Scams and the "Persuasion" Battlefield with Boaz Valkin

Join Boaz Valkin, Co-Founder and CEO of Falkin, for a raw and essential conversation on the dark side of AI. After his own mother lost her life savings to a sophisticated scam, Boaz left the high-growth world of fintech to build Falkin—a startup dedicated to stopping scams before the money ever moves. In this episode, Boaz breaks down why AI has shifted the "battlefield" from payment security to psychological persuasion, and what founders and consumers must do to survive this new era of digital deception.🎯 Insights You’ll Learn:✓ The personal story that sparked a mission: Navigating the aftermath of a family scam✓ AI for "Evil": How deepfakes and voice cloning have made scams hyper-scalable✓ Why traditional banking security fails against modern social engineering✓ The Persuasion Battlefield: Why we must intervene at the moment of "click," not "transfer"✓ The Rise and Fall of Cazoo: Lessons from the fastest-growing company in Europe✓ Surviving the 99.9% drop: What happens when the market turns on a "winner"✓ Raising pre-seed in a crowded cyber/fintech landscape🌍 Why This Matters:AI has blurred the line between what’s real and what’s fake, creating an "invisible enemy" that costs the global economy billions. With scam success rates climbing and prosecution rates below 1%, the responsibility of protection is shifting. Understanding the intersection of AI, human psychology, and fintech is no longer optional—it is a survival requirement for the modern digital citizen.👤 Expert Background:• Co-Founder & CEO of Falkin, a digital safety startup redefining real-time scam prevention• Early Employee at Cazoo (Joined at Seed, went Public on NYSE in 18 months)• Former Head of Product (Operations) at Cazoo during a period of 10+ M&A deals• Product Leader with a track record at Moment and Prodigy Finance• Global Perspective: South African native based in London, specializing in consumer-centric tech🎙️ Hosted by Gary Fowler, CEO of GSD Venture Studios — global AI entrepreneur, investor, and innovation leader spotlighting founders navigating the realities of building in the AI era.💡 Perfect For:Fintech founders, cybersecurity professionals, retail bankers, investors, and anyone concerned about the rising tide of AI-enabled fraud and social engineering.🚀 Timely Topic:As scams become more sophisticated through "Mood-as-a-Service" tactics and AI-generated empathy, the next generation of winners will be those who can scale trust as fast as scammers scale deception.Subscribe for more global founder conversations from GSD Venture Studios:https://gsdvs.com#CyberSecurity #AIScams #Fintech #SocialEngineering #StartupLessons #DigitalSafety #BoazValkin #GaryFowler #GSDVentureStudios #Cazoo