EPISODE · Jul 30, 2021 · 19 MIN
Suppliers see distribution as key to expansion
from Distributing Wisdom · host Avnet
Leaders from major electronics component distributors discuss how distribution enables them to reach more customers while managing increasing technological complexity. Our guests discuss how their go-to-market strategies and sales forces are changing, plus what new target markets they see on the horizon. We also explore how the need for digitization and global scale, as well as supply chain support, are reshaping the industry. Guests on this episode include: Michael Barone, Vice President, Global Channel Sales at Xilinx; Fred Bell, Vice President at Molex; Monica Highfill, Vice President, Sales, Americas at KEMET, Karen Worley, Director, Supplier Development at Avnet.
What this episode covers
Leaders from major electronics component distributors discuss how distribution enables them to reach more customers while managing increasing technological complexity. Our guests discuss how their go-to-market strategies and sales forces are changing, plus what new target markets they see on the horizon. We also explore how the need for digitization and global scale, as well as supply chain support, are reshaping the industry. Guests on this episode include: Michael Barone, Vice President, Global Channel Sales at Xilinx; Fred Bell, Vice President at Molex; Monica Highfill, Vice President, Sales, Americas at KEMET, Karen Worley, Director, Supplier Development at Avnet.
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Suppliers see distribution as key to expansion
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