Susan Frew on What Most Businesses Get Wrong About AI (and What Actually Works) | In The Harbor #30

Send us Fan MailWhat happens when someone with zero tech background becomes one of the most in-demand AI speakers in the country? Susan Frew's path went from leading international teams at AT&T Wireless, to scaling a plumbing and heating company into an Inc 5000 business, to becoming a Google AI Certified speaker and author of Recoded.In this conversation, Susan shares the exact framework she used to implement AI across every department of her business — and how she now teaches it to companies nationwide. We dig into AI policies, the new world of "answer engine optimization," the security risks of shadow AI use at work, and why prompting well is the difference between mediocre and game-changing results.Whether you're a business owner who doesn't know where to start with AI, or a professional wondering how AI will reshape your industry, this episode gives you a real, practical roadmap for using AI in your business.Connect with Susan: 🌐 susanfrewspeaks.com 📸 Instagram: @susanfrewspeaks 🐦 X: @susanfrew 💼 LinkedIn: Susan Frew, CSP This episode is sponsored by Diag Partners (diagpartners.com) — staffing and recruiting that moves at the speed of your business.⚓️ Find us In The Harbor Where sports, leisure, and finance come together — from the rink to the markets and everywhere in between.🎙 Subscribe, follow, and join the conversation: 📸 Instagram & TikTok → @intheharborpod 💼 LinkedIn → Rock Harbor LLC 🐦 X & 📺 YouTube → @InTheHarborPod