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Suzy Deering: “We are at the moment where everything changes. And a big reason we’re at that moment, is the F-150 Lightning.” episode artwork

EPISODE · Sep 22, 2022 · 38 MIN

Suzy Deering: “We are at the moment where everything changes. And a big reason we’re at that moment, is the F-150 Lightning.”

from Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman · host iHeartPodcasts

Suzy Deering has been preparing to take the business world by storm since the second grade, and she certainly has. She’s shaped powerhouse brands like Verizon and eBay, and now serves as the Global CMO of Ford. Learn how Suzy’s experience shepherding landline customers to wireless is informing her marketing strategy around electric cars, and why your car isn’t just a car— it’s a lifestyle.See omnystudio.com/listener for privacy information.

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Suzy Deering: “We are at the moment where everything changes. And a big reason we’re at that moment, is the F-150 Lightning.”

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Frequently Asked Questions

How long is this episode of Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman?

This episode is 38 minutes long.

When was this Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman episode published?

This episode was published on September 22, 2022.

What is this episode about?

Suzy Deering has been preparing to take the business world by storm since the second grade, and she certainly has. She’s shaped powerhouse brands like Verizon and eBay, and now serves as the Global CMO of Ford. Learn how Suzy’s experience...

Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

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