System Change for Cocoa, with Antonie Fountain

Send us Fan MailThis week we talk to Antonie Fountain, a trailblazer in sustainable practices and co-founder of Voice Network and Vocal Alliance. He takes us on his transformative journey from marketing to becoming a leading advocate for sustainable cocoa and coffee supply chains. He also offers a deeply personal perspective on the fight for social justice within the industry. Together we talk about the shift from voluntary initiatives, to mandatory regulations in European supply chains and the critical role these changes play in combatting deforestation and upholding human rights.Our chat with Antonie shines a light on  systemic issues like farmer poverty and the need to combat human trafficking and forced labour, as we look at the wider sustainability agenda for global commodities.Follow GoodGeist for more episodes on sustainability, communications and how creativity can help make the world a better place.