EPISODE · Aug 12, 2025 · 23 MIN
The $500M Micro-Influencer Strategy That Nobody is Talking About
from Sweat Equity
Brian & Alex take this episode to discuss the new-age micro-influencer playbook. This modern content engine is on the cutting edge and is successfully utilized by brands like Comfrt and Haus. Brian breaks down an actionable playbook for brands of any size, and explains how his own agency is putting this into practice. Stay tuned for part 2!As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at [email protected] THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1
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The $500M Micro-Influencer Strategy That Nobody is Talking About
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