The art of doing more, with less, with Margaret Franco

On this episode of How to Grow a CMO, host Ali Hussain is joined by the CMO of Kinaxis, Margaret Franco. Margaret has a wealth of marketing and product management expertise from her career in the technology industry, having occupied executive global roles at the likes of Dell, Finastra and AMD. She has recently taken up a new role as CMO at Kinaxis, specialists in supply chain management and sales and operation software.* She is passionate about demystifying complex technology solutions for customers and businesses, and sees her role as that of a change-agent who helps organisations transform and create business advantage.*This episode was recorded whilst Margaret was in her previous role at Finastra. How to Grow a CMO is brought to you by The Marketing Practice - the global leader in B2B technology marketing. To find out more, visit https://www.themarketingpractice.com