EPISODE · Jun 30, 2026 · 24 MIN
The Atari Burial: How E.T. and Pac-Man Helped Crash an Empire
from pplpod
In September 1983, a fleet of trucks dumped millions of dollars of video games into a New Mexico desert landfill, crushed them with a steamroller, and sealed them under concrete while workers told locals they were burying dead animals. This episode treats the Atari burial not as quirky trivia but as the physical graveyard of a $2 billion empire and the ultimate symbol of the great video game crash of 1983.We trace Atari's meteoric rise to 80 percent market dominance, the catastrophic overproduction of Pac-Man and the rushed five-week E.T. development, and the deeper rot of retailer "block booking" that turned a financial crash into a physical flood of returned cartridges. Then we follow the legend's growth, the 2014 excavation that confirmed roughly 728,000 buried games, and the journey of recovered cartridges to auction and even the Smithsonian.Why Atari made 12 million Pac-Man cartridges for only 10 million consolesThe five-week E.T. crunch that skipped testing entirelyHow block booking forced retailers to ship millions of games backWhy Alamogordo's nuclear and UFO lore amplified the burial mythThe 2014 dig, the corrected numbers, and the Smithsonian acquisition
NOW PLAYING
The Atari Burial: How E.T. and Pac-Man Helped Crash an Empire
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.