The Auto Industry Is Heating Up... Are You Positioned Right? | Automotive Advantage EP026 episode artwork

EPISODE · Feb 12, 2026 · 1H

The Auto Industry Is Heating Up... Are You Positioned Right? | Automotive Advantage EP026

from The Automotive Advantage · host The Automotive Advantage

General Motors writes off $7.2 billion in EV losses… and the stock goes UP. Record profits. A 20% dividend hike. Meanwhile, tiny enthusiast programs can’t get approved.What is actually happening in the automotive industry right now?In this episode of The Automotive Advantage, we break down:• The GM Q4 earnings surprise and what it signals for 2026 • Why trucks and SUVs continue to dominate OEM profits• MidwayPlus aftermarket data showing demand up 37% but conversions down• Why high net worth buyers are doubling exotic car values at auction• Record-breaking Barrett-style auction results and what they mean for your business• Rolex 24 viewership surging and racing momentum returning• Why $200,000 trucks keep selling out• Minivan sales up 21% (yes, really)• The High Performance Expo movement building in Charlotte• How a niche Corvette dealer sold multiple cars from one podcast appearance• Opus Clip, AI content, and whether you’re overthinking social media• The truth about AI agents and what business owners should actually care aboutIf you’re in the automotive aftermarket, performance parts, racing, dealership operations, or automotive marketing, this episode is packed with real signals you should be watching heading into 2026.The economy feels loose. Racing is back. Big trucks are king. High-end buyers are spending aggressively. The question is… are you positioned correctly?Subscribe for weekly insights on growing your automotive business smarter.

General Motors writes off $7.2 billion in EV losses… and the stock goes UP. Record profits. A 20% dividend hike. Meanwhile, tiny enthusiast programs can’t get approved.What is actually happening in the automotive industry right now?In this episode of The Automotive Advantage, we break down:• The GM Q4 earnings surprise and what it signals for 2026 • Why trucks and SUVs continue to dominate OEM profits• MidwayPlus aftermarket data showing demand up 37% but conversions down• Why high net worth buyers are doubling exotic car values at auction• Record-breaking Barrett-style auction results and what they mean for your business• Rolex 24 viewership surging and racing momentum returning• Why $200,000 trucks keep selling out• Minivan sales up 21% (yes, really)• The High Performance Expo movement building in Charlotte• How a niche Corvette dealer sold multiple cars from one podcast appearance• Opus Clip, AI content, and whether you’re overthinking social media• The truth about AI agents and what business owners should actually care aboutIf you’re in the automotive aftermarket, performance parts, racing, dealership operations, or automotive marketing, this episode is packed with real signals you should be watching heading into 2026.The economy feels loose. Racing is back. Big trucks are king. High-end buyers are spending aggressively. The question is… are you positioned correctly?Subscribe for weekly insights on growing your automotive business smarter.

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The Auto Industry Is Heating Up... Are You Positioned Right? | Automotive Advantage EP026

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This episode was published on February 12, 2026.

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General Motors writes off $7.2 billion in EV losses… and the stock goes UP. Record profits. A 20% dividend hike. Meanwhile, tiny enthusiast programs can’t get approved.What is actually happening in the automotive industry right now?In this episode...

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